Do you provide great value to your clients?
If so, can people perceive that massive value on your website?
Particularly – your ideal clients.
If they can’t perceive the value of your service on the website, they won’t submit the form or give you the call.
This is why most websites are seeing a low conversion rate.
If you want your website to convert better and capture more new clients for you, your website needs help people to perceive the REAL value of your service.
2 Questions to Help You Improve Your Messaging
1. Is it clear WHY people should engage with your service?
2. Is it clear WHY people should choose you rather than other competition? (your value proposition)